Marketing and Product Feed Management Services
In the fast-paced world of eCommerce, effective product feed management is critical for driving visibility and sales across multiple platforms. Our Marketing and Product Feed Management services help you optimize your product listings, ensure accurate data, and leverage feeds for maximum performance. Whether you’re managing Google Shopping, Amazon, or other marketplaces, we provide end-to-end solutions to streamline your operations and improve your ROI.
Discovery and Strategy Development
We begin by understanding your business objectives, product catalog, and target platforms. Based on this, we create a tailored feed management strategy that aligns with your marketing goals.
Product Feed Audit
We review your existing product feeds to identify gaps, errors, and opportunities for improvement. This includes ensuring compliance with platform-specific requirements like Google Merchant Center or Amazon Seller Central.
Feed Creation and Optimization
Create or refine product feeds using tools like Google Merchant Center, Shopify, or dedicated feed management software.
Optimize product titles, descriptions, images, and attributes to enhance search visibility and click-through rates.
Platform Integration
We integrate your product feeds across relevant marketing platforms, including:
Google Shopping
Amazon Marketplace
Facebook and Instagram Shops
Walmart Marketplace
Comparison Shopping Engines (CSEs)
Ongoing Management and Monitoring
We monitor feed performance and resolve issues such as disapproved products, missing attributes, or incorrect pricing to ensure a seamless experience.
Campaign Integration
Align product feeds with marketing campaigns to enhance targeting and performance, such as Google Ads campaigns, social media ads, or retargeting strategies.